— Original Content Series

When Linksys asked us to help launch their powerful WRT32X gaming router, we created a multi-episode series called How to Game Competitively, putting the benefits of their technology at the center of the story.

Making the WRT32X the Hero

In the evergreen series, we placed the WRT32X in a high-performance gaming environment, letting the router’s performance speak for itself.

To bolster the message and build trust in the brand, we walked casual users through concepts like ping and their effects on gameplay, demonstrating why the WRT32X will give them an edge.